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To draw and retain teams with tomorrow’s skills is not just about attracting them. It involves the art of convincing them in ways that appeal to their dynamic career goals. 

In this era, dream teams are attracted to organizations that clearly communicate their vision, deliver the right packages, grant flexible work experiences, and promote a healthy workplace. It’s time to design an inspiring employer brand to support cross-border talent planning, acquisition, deployment, and retention. 

Five Tenets to Create Far-Reaching Impressions on Elite Talent 

  • To think outside the box, you ought to know more about what fits in it! 

Packaging makes a product appealing before they buy it. Similarly, your employer brand must attract top talent—before they join you. Let your brand shine, highlighting the strengths and opportunities of your organization! 

Focus on sharing your values by setting an Employer Value Proposition (EVP). Your EVP helps you not only in attracting the right talent but also in building a workplace where your values thrive.  

  • To make them stay, you ought to know their way. 

Actively listening to EX (Employee Experience) stories, with an objective to hear what they are missing, is imperative. Identifying and giving them exactly what they are missing is the first step in attracting “dream teams! 

Identify the convergence of your strong vision and employee satisfaction. 

  • Don’t blame the coffee filters, if you don’t know how to pick the right beans.

The art of finding exceptional talent is to know what’s best for the organization and who can deliver it best. Screening candidates is key, but ensuring you hire reliable, skilled, and trustworthy individuals depends on the processes involved in finding the right talent. The right talent not only stands out quickly but also consistently showcases their true skills, strengths, and ability to adapt to your company culture. 

  • A personal touch is a springboard of opportunities.

By aligning the hiring process with individual candidates’ values and career goals, you create a unique and engaging experience that makes them feel valued and understood. This personalized experience not only attracts top talent but also strengthens their connection to your company, leading to a sense of purpose and long-term commitment. 

  • Experiencing is Believing. 

From the first day to every moment spent within an organization, it’s all about fostering a sense of belonging, to “be a part of the dream team”. Onboarding needs to be reimagined by incorporating immersive experience that goes beyond just filling out forms and conventional induction programs. There’s no need for superficial additions; it’s about delivering a consistent and meaningful message that aligns with the company’s vision and culture. 

Your Dream Team  

Attracting and retaining your dream team is paramount. Your commitment to excellence will decide your novel approaches to attracting and retaining your team.
By focusing on these five core tenets, you can create a dynamic and inspiring employer brand that attracts the brightest minds to your company. 

Make your brand voice so bold and clear that the top industry talent would aspire to be a part of your vision and growth. 

Storyteller

Dr Josepheena John

Every word I write is a well-placed semicolon; I craft thoughts that make you pause, then urge you forward, wanting to know more.

My Kathai